Market Research Surveys

management, statistical services, and data analysis, with skilled project managers overseeing the entire process. We can design and deploy custom market research surveys targeting any type of survey respondents, from difficult to reach online panelists to hundreds of thousands of broadly selected mail survey participants.

Superior Panels

Amplitude has proprietary online survey panels to provide superior sampling for market research surveys. Our Panelspeak® survey panel includes general consumers, small business owners, business executives, IT professionals, and over 100 different survey selects, allowing us to tailor our market research surveys to our clients' specific goals.

We can target market research surveys based on a variety of research goals and market demographics, including age, gender, HHI, education level, geographic location, ethnicity, business occupation, industry group, employer size, influence on business or marketing purchases, and over 75 different personal habit and recreational interest data points. Our online panel is supplemented, as needed, from a small group of reliable providers who conform to our high standards for market research surveys.

Amplitude's market research services begin long before our survey panelists answer a question. We have professional survey designers, experts in questionnaire writing and skilled survey programmers on staff to ensure our market research surveys achieve results.

And we host our market research surveys in house, using our own software, giving us the flexibility to tailor each survey to an individual client. We can easily design market research surveys to include advanced skip logic, branching, piping, Flash video streaming, ad copy testing, and over 50 different question or logic formats.

All our market research surveys include rigorous data cleaning and the use of survey timers to identify respondents who rush through questionnaires. There is never a charge for data cleaning. Once the data is refined, we can provide the raw data, or generate detailed reports that are clear and concise and include banner tabulations with significance testing, weighting, segmentation analysis and other statistical services, as needed.